If no one is reading your emails, it might not be because you aren’t crafting a compelling enough headline. It might simply be because they literally aren’t receiving them.
New business owners often come to me wondering why their emails are not being seen by those they are sending to. Sometimes they send an email and never hear back, other times they get a "bounce back" email saying it couldn’t be delivered.
This is, unfortunately, VERY common. If this is happening to you, I’d bet money your email is hosted by GoDaddy, Bluehost, Hostgator or some other big web hosting company.
The thing about cheap web hosting is that you’re on a shared server with about 2,000 other clients. Why does this matter? When one or more of those other clients on your server starts sending spam to their email list (which happens all the time), they get your server blacklisted. In short, none of the other companies out there hosting email will accept your email as your server has been listed as a spammer. While this is temporary, it's still inconvenient and frustrating.
If you rely on email for your business to function properly, you MUST find another solution.
The Solution: Use a different provider like Google for your email while still using Bluehost, or whoever, for cheap web hosting. When you set up your email with G-Suite, the record that tells the internet where to send email is changed to route your mail through them (instead of your web host), which solves the problem.
In addition to solving the problem of bounced emails, Google's G-Suite is not just email hosting, but contacts, calendars, documents and more. I have no reservations when I say I believe Google is the best email provider out there.
G-Suite is the backbone of my business systems. They host my email, contacts, calendars and all my files.
If you have an assistant, you can easily give them as much or as little access as you’d like—all centered in one admin console. You can also revoke those permissions at any time.
Not only that, their phone support team is absolutely fabulous and can help you through anything related to their products.
On top of it all, you can also add all the URL's you bought into 1 G-Suite account. This means you can have one inbox for multiple websites, or just manage everything in one place.
Click the link above to get started on a trial, and/or schedule a free 15 min consultation with me to help you get things going!